Interactive Media Agencies

The Future of Media Report 2007: Why the US is Ahead in Online Media

(PRWEB) July 15, 2007 -- The Future of Media Report 2007 (http://www.rossdawsonblog.com/weblog/archives/2007/07/launching_the_f_1.html) has just been released by Future Exploration Network, in the lead-up to the Future of Media Summit 2007, which will be held simultaneously in San Francisco and Sydney linked by high-definition video on July 17.

Original research, analysis and commentary in the Future of Media Report 2007:

Comparison of Fastest Growing Properties and Internet Access. Exclusive original research from Nielsen//NetRatings, comparing uptake of new media properties in the US, UK, and Australia, and different online browsing behaviors across nations. This provides key insights into the US lead in online social networks and media markets.

Ownership of classifieds. Research into the ownership of classifieds markets in the US relative to other major media markets, showing greater fragmentation of the market, and greater presence of both large and niche new media players compared with other media markets.

Key Elements of Media Business Models. Following the extremely popular Future of Media Strategic Framework from last year, we have created four complementary frameworks looking at Scalability, Value of Distribution, Value of Advertising, and Media Personalization. These can be applied to understanding emerging media business models. Each of the frameworks is explained in detail.

Media Transactions. A list of media mergers and acquisitions of at least US$1 billion over the last 15 years, putting the massive surge in recent media industry activity into context.

Eight Developments in Media July 06 of June 07. Examples of key developments, including industry transactions and acquisitions, layoffs, new channels, intellectual property, and consorship.

Shifting Global Advertising Channels. Data and commentary on shifts in advertising spending, and a comparison of ownership of the online classifieds segment in the US, UK, and Australia.

For commentary and analysis on the future of the media industry

For expert commentary on any aspects of the future of media, or specific issues covered in the Future of Media Report 2007, please contact the Report's lead author, Ross Dawson (http://www.rossdawsonblog.com/weblog/archives/2007/07/launching_the_f_1.html), Chairman of international consulting firm Future Exploration Network. Dawson is a world-renowned strategy consultant, keynote speaker, bestselling author, and commentator on the future of business. His work is regularly featured in broadcast and print media worldwide such as CNN, Bloomberg TV, Washington Post, Reuters, SkyNews and ABC TV. He has been described in the media as a "guru of the online media and Web 2.0", and has delivered keynote speeches on six continents.

To arrange interviews contact:

Jessica Hough, jessicah (AT) futureexploration (DOT) net

OR

Ross Dawson rossd (AT) futureexploration (DOT) net

About Future of Media Summit 2007

The Future of Media Summit is a unique half-day event held in San Francisco 5-9pm July 17 in which American and Australia media thought leaders will together explore the critical issues facing the current and emerging worlds of media, connected by videoconferencing. Key Summit themes include:

* User Generated Content in Mainstream Media

* Emerging Business Models

* Influence Networks

* Media Globalization and Localization

* Mobility and New Media Channels

The extremely successful inaugural Future of Media Summit 2006 created a world-first with its live cross-continental panel discussions. The Future of Media Report 2006 has been downloaded over 70,000 times, attracted commentary in seven languages across 20 countries, and been featured in magazines across three continents.

Media passes to Future of Media Summit 2007

Qualified media are invited to apply for media passes for the Future of Media Summit 2007. Please email Jessica Hough, jessicah (AT) futureexploration (DOT) net.

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This press release has been reprinted from PRWEB per the terms and conditions of the copyright notice.

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